Wholesale buyers aren’t just browsing catalogs—they’re asking AI tools to find suppliers with the best stock availability, terms, and service. If your site doesn’t surface clear pricing models, delivery terms, and category-level data, you may be left off the shortlist. Here’s how wholesalers can structure their websites to show up in AI-driven sourcing and comparison tools.
B2B buyers are skipping search results and asking AI for direct answers. This article walks you through five critical areas of your website that affect whether AI tools like ChatGPT, Perplexity, or Claude recommend your business. Includes a downloadable AEO Checklist to help you optimize with confidence.
Answer Engine Optimization (AEO) is the next evolution of SEO. As B2B buyers turn to AI tools like ChatGPT, Perplexity, and Claude to get direct answers – not just search results – your website must be optimized for visibility in these platforms. Learn how to align your content with AEO best practices and prepare for the next generation of digital discovery.
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