Distributors manage large catalogs, complex fulfillment chains, and multiple vendor relationships. AI-powered sourcing tools like ChatGPT and Perplexity reward structured, scannable content that clearly answers buyer questions. Here’s how B2B distributors can apply Answer Engine Optimization (AEO) to show up when it matters most.
AI tools like ChatGPT, Claude, and Google AI Overviews are transforming how engineers and procurement teams search for suppliers. For manufacturers, this means making technical product data, certifications, and application use cases accessible and structured. Here’s how to apply Answer Engine Optimization (AEO) to manufacturing websites.
Wholesale buyers aren’t just browsing catalogs—they’re asking AI tools to find suppliers with the best stock availability, terms, and service. If your site doesn’t surface clear pricing models, delivery terms, and category-level data, you may be left off the shortlist. Here’s how wholesalers can structure their websites to show up in AI-driven sourcing and comparison tools.
Honest consulting for e-commerce businesses.